Having at least one plant-based day a week is a fun and easy way to do something good for the planet and our future.


It can take 30 bathtubs of water to produce just one beefburger


An area of rainforest the size of a hundred football pitches is cut down every hour to create room for grazing cattle


Almost a third of all land on Earth is used for livestock production

A win-win situation

Good for you, good for the planet

With enough of us taking this small step, we can significantly reduce our impact on the earth - and boost our health at the same time.
Why it matters

Delicious recipes

Good for your taste buds

Meat free is mainstream! And the result is flavourful, imaginative and exciting plant-based food. Why not give it a try?
View recipes

One Day a Week

Featuring the McCartney family, Woody Harrelson and Emma Stone, this documentary short highlights the environmental impact of animal agriculture.
Find out more

A little help from our friends

“We know that this is THE most important thing we can do to save our earth, and it’s also the best thing we can do for our health. Plus it’s so yummy! Join me on this adventure of plant-based living and please be meat-free Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, and Sunday, and if you can only do Monday we’ll be OK with that too. The more the merrier, thank you!”

— Alicia Silverstone

“Try it, you might like it … and the planet definitely will appreciate it.”

— Woody Harrelson

“I grew up in the ‘meat and two veg’ era but there’s so much more choice now in terms of plant-based food – it’s far more exciting on the plate! I’m consciously reducing how much meat I eat, and that’s no bad thing for the planet and all of us living on it.”

— Ainsley Harriott

“Meat Free Monday is a simple idea which makes so much sense! By not eating meat at least one day a week we help the environment, save animals and improve our health. Try it, get your friends and family to try it and why not encourage your school to try it too?”

— Fearne Cotton

“Meat Free Mondays is a great idea though I live meat free every day. Being vegetarian is good for your body, good for the planet and a peace and loving thing to do.”

— Ringo Starr

“Thank you for inspiring the way I live my life now. Even if you’re not veggie, vegan or plant-based, reducing our meat and dairy consumption, even for just one day a week, has a positive impact on our planet, the animals we share it with and our own personal health.”

— Gabrielle Aplin

“I believe meat has so many toxins in it that your body never really manages to get rid of it. People believe that you have to have protein and bulk to give you energy, but fruit and vegetables are full of health. Your body processes these efficiently so they do the maximum good for you. You feel so well, light, supple, and full of energy.”

— Vivienne Westwood

“It’s a great initiative and an opportunity for us to really reduce meat consumption that not only saves our lives but saves our planet. Let’s continue to move towards a Meat Free Monday!”

— Eric Adams

It’s #BritishPieWeek and we want a slice of the action! This Portobello Steak ‘n’ Kidney Bean Pie is a #MeatFreeMonday favourite, by @wallflowerkitchen.
Check out the recipe in our bio link.

Measure your #MeatFreeMonday impact! 🌱💚
With a little help from our friends at @thedarwinchallengeapp, we’ve launched a new calculator tool to show how our diets affect animals, people and planet. Images by @janinerewell 🖍
Check out the link in our bio 👀

💚 Some green goodness by @queen_finxa to brighten up your feed 💚

#repost • @queen_finxa “My eyes are green, cause I eat lots of vegetables

Steamed broccoli with that Woolies jalapeño that truly deserves all that love, olives, avocado, red onion, onion seeds, smoked chilli flakes, freshly ground black pepper and sea salt
Dressed in tahini and lime

A quick ten minute salad that’s on so simple, but that ain’t such a bad thing now is it?😌

Peace and love y’all 🙏🏾💛🌻”

Happy #MeatFreeMonday! Here is something delicious to inspire you! 🌱🍠🍋

#repost • @theacway Sweet potato, quinoa and kale salad is the perfect meat free Monday dish! This sweet and earthy dish is vegan, gluten free and full of flavour. The spiced sweet potato gives this salad a warming kick without being to heavy. The perfect meal to start your week ✨

Made using:

Red quinoa from @buywholefoodsonline
Olive oil from @earlyharvestdinerofficial
Salt from @cornishsea_salt
Red wine vinegar from @aspallvinegar
Agave maple syrup from @bionaorganic

We’ve got a veg-packed pasta dish with a deliciously creamy sauce for this week’s #recipeoftheday! Get cooking this #MeatFreeMonday with Roasted Tomato and Broccoli Pasta by @alpro. Recipe link in our bio! 🍅🥦 ...

Our friends at @farmacyuk have launched a #plantbased coffee cart, serving up delicious hot drinks on the go! Check it out when you’re next in Notting Hill. ☕️💚 ...

What's your beef?

Around 60% of the world’s agricultural land is used for beef production, yet beef produces less than 2% of the world's calories.

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