Paul McCartney calls on people to back #MFMclimatepledge

mfmclimatepledgemain

With just days to go until the UN Climate Summit in New York, Paul McCartney has called on people to back the Meat Free Monday Climate Pledge campaign.

#MFMclimatepledge, launched at tibits on Monday 8 September by the RT Hon Greg Barker MP, Energy and Climate Advisor to Prime Minister David Cameron, and Stella and Mary McCartney, aims to get people to commit to a weekly meat free day so that global leaders can see the magnitude of support and enable them to take the idea forward.

Tuesday’s UN Climate Summit will be the first time global leaders – from government, finance, business, and civil society – will meet to tackle the subject of climate change since Copenhagen in 2009.

#MFMclimatepledge wants the leaders to commit now to agreeing an ambitious climate treaty at the COP 21 Conference in Paris next year, with the subject of meat reduction firmly on the agenda.

“I need your help” said Paul, in a message recorded today. “Log in on pledge.meatfreemondays.com and pledge your support for the idea of Meat Free Mondays”.

Watch Paul McCartney’s message HERE.

As well as being responsible for a huge chunk of global greenhouse gas emissions, meat productionrequires increasingly unsustainable levels of precious resources – land, water and energy – and is a major contributor towards global environmental degradation.

30% of all the land on Earth is already used for livestock and feed production. So with the world’s population expected to reach 9 billion by 2050, raising enough animals to keep up with our current meat-heavy diets spells disaster for the planet. In fact, if everyone in the world ate as much meat as those in western countries, we would need 4 to 5 more planets to sustain ourselves!

Please visit pledge.meatfreemondays.com today, pledge to go meat free for one day a week and share the idea with others. “You can do it please!” (said Paul)!



  • Amazing and inspiring work Meat Free Monday! It is such a powerful message, what one meat-free day can do to reduce environmental impacts and pressures on our environment. Avoiding meat for an entire day in itself is a challenge for most people, however we should also discuss the impacts that dairy and egg production has on the environment. I look forward to the day when Meat Free Monday turns into Meaty Monday with the rest of the week totally animal product free!